Fighting back again against the “ right wing” and the “ disinformation” it spreads is a critical stage for restoring trust in nongovernment organizations (NGOs) that are working with governments and other organizations upon projects aimed at “ enhancing the state of the world, ” according to participants on a board Tuesday at the World Economic Forum in Davos, Swiss.
Within a discussion about “ disrupting distrust, ” Richard Edelman, CEO of the global marketing communications firm Edelman, said among the “ sadnesses” he’s experienced over the last few years has been the “ deterioration of trust” in NGOs. He said companies are now trusted more than NGOs in dealing with civil culture issues, and he blamed this particular change on “ right-wing groups. ”
“ My hypothesis upon that is right-wing groups did a really good job of disenfranchising NGOs, ” he said. “ They’ve challenged the funding sources. They’ve related you with Bill Gates and George Soros . They’ve said that you’re world people, as opposed to really what you are, which is nearby. ”